Average Google rank from 26.4 to 14.5, clicks up 72% in six months.
A granite and marble shop climbed 12 positions on average and grew Google clicks 72% in its first six months.
The situation
In its first 60 days on the new site, the shop earned 25 search clicks and averaged position 26.4, which is page three.
The problem
Homeowners shop countertops by material and town. The site showed up broadly but ranked too low to get clicked.
The work
Logo & brand identity
A new logo and brand system as polished as a finished slab.
Website redesign
A new, fast, mobile-first website that shows off the stone and makes quoting easy.
SEO
Technical cleanup and pages for granite, quartz and marble, plus the towns the shop serves.
Blogging
Answer-first articles comparing stone types, care and cost.
And more
Ongoing support that keeps the brand, the site and the rankings moving in the same direction.
The results
Latest 60 days vs. first 60 days tracked (Google Search Console):
- Average position: 26.4 → 14.5
- Clicks: 25 → 43 (+72%)
- Impressions went from 2.1K to 1.55K as Google stopped showing the site for searches it couldn't win and ranked it higher for the ones it could
Page three gets seen and ignored. Climb to page one or two for your material and your town, and the clicks follow.
