Kartra

The short answer

Kartra is worth it only if you sell courses, coaching or memberships on top of your trade work. For that, its all-in-one setup saves time. For a pure service company, it is not worth it, because it has no dispatch, estimates or job tools.

What you get for the money

• $59 a month ($52 yearly), Essentials: 500 contacts, 10,000 emails a month, 5 pages, 1 product, and a 5% fee on sales. Fine for a first test.
• $119 a month ($99 yearly), Starter: 2,500 contacts, unlimited email and SMS, unlimited pages, video hosting and calendars. No sales fee. Best value for most.
• $229 a month ($189 yearly), Growth: 12,500 contacts plus automations, affiliates and quizzes.
• $549 a month ($429 yearly), Professional: 25,000 contacts and live chat help desk.

A 14-day trial and 30-day money-back promise come with every plan. Checked on kartra.com in October 2026.

Bottom line on value: Starter at $99 a month billed yearly is where Kartra makes sense. Below that, the 5% fee and small limits get in the way. Above that, you are paying for automations that a service crew rarely needs.

Where Kartra shines for Tampa Bay contractors

• Hurricane prep course. A Clearwater roofing owner sells a $29 video course on getting a home ready for storm season, then emails buyers about roof checks.
• Pool school. A Wesley Chapel pool service company runs a paid membership with short how-to videos for owners who clean their own pools.
• Trade coaching. A Tampa lawn and landscaping owner coaches other owners, with a booking calendar and private course area.

The common thread: each owner sells knowledge, not just service calls. Kartra handles the sales page, checkout, course area and follow-up emails in one place, so the side business does not need five tools.

Where Kartra falls short

• No job scheduling, dispatch or invoices for service work.
• Automations sit on the $229 plan.
• Essentials takes 5% of each sale.
• Lots of features to learn if you only need a few.

The fix: use Kartra for the teaching side only. Keep your service business in the field service app you already use, and connect the two through Zapier if you need to.

None of these matter much if you only use Kartra for the teaching side. They matter a lot if you hoped it would run your whole service business. It will not, and it was not built to. Judge it as a course and membership tool, and it holds up much better.

How reviewers rate it

3.9 out of 5 from 62 reviews on G2 (checked October 2026).

That is a fair but not strong score. Test it during the trial before you move your list.

Kartra vs the alternatives

• Go with Hello Bar when you just want more signups from your current website.
• Go with Outgrow when an interactive quiz or estimate tool is the main thing you need.
• Go with Wistia when you only need to host and share videos.

Browse the full Marketing & Ads list for more.

Here is a simple way to choose. If you sell a course or membership, Kartra keeps it all in one place. If you only want more homeowner calls, a lighter tool or a better website will serve you better and cost less. One more plus for course sellers: Starter and up include SMS, so you can text buyers reminders about new lessons and live calls.

Your first week with Kartra

• Start the 14-day trial on the plan that matches your list size.
• Import your customer email list.
• Upload one short video lesson.
• Build one sales page and a checkout.
• Write a 3-email welcome series for new buyers.
• Before day 14, check sales and decide.

Short on time? We can do the setup for you.

What good looks like after week one: one product for sale, a working checkout, and a welcome email series ready to go.

Common questions

Can I cancel Kartra anytime?

Kartra says you can cancel anytime, and new buyers get a 30-day money-back promise.

How long does setup take?

A simple page and checkout can be done in a day. A full course takes longer to record.

Does Kartra replace my field service app?

No. It does not handle dispatch, estimates or job tracking.

Is it worth it for a 3-person crew?

Usually not, unless the owner sells training. Most small crews get more from their field service app.

Want help deciding what your Tampa Bay shop really needs? Book a call with Forty-Second Street and get a clear plan.