Where do most general contractor leads in Clearwater actually come from?

For most Clearwater general contractors, the largest share of new leads comes from Google Maps and organic search, followed by referrals and repeat clients, with paid channels filling the gaps. The mix varies by company, but contractors who only track total lead count never know which is which.

Install call tracking numbers by source, set up GA4 conversion events for form fills and calls, and ask every caller how they found you as a backstop. Once you can see the split, you can invest in the channel producing booked jobs instead of the one producing the most clicks.

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