Are Networx or Porch leads a better start than SEO for a brand-new contractor?

For a brand-new contractor with no reviews and no history, buying leads is often the right first move. You need cash flow and completed jobs before search can do much for you, and platforms like Networx or Porch can supply both while you are unknown.

Treat it as a bridge with a deadline. Every job from a bought lead should produce a Google review, a photo set, and a customer in your CRM, so month one of platform spend is also month one of building the owned channel. Contractors who skip that step are in the same position three years later, still paying per lead with nothing accumulated.

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