Google Guaranteed requires Google to verify your Florida business license, your general liability insurance, and a background check on the business and its owners before your Local Services Ads can run. Verification runs through Google's screening partners, and every item has to match the legal business name on the account.
Tampa contractors get held up most often by a license held under a different entity name than the Google account, an expired certificate of insurance, or an owner on the license who never finishes the background check. Have your CGL certificate, license number, and owner details ready before you apply and the review usually moves in days rather than weeks.
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