How do I know your reports aren't recycled from another client?

You verify it by holding the logins yourself. When the GA4 property, Google Search Console, Google Business Profile, and the call tracking account are in your name, you can open any number in the report and check it against the source in about two minutes.

A real report names specific pages, specific keywords in your service cities, and specific calls with dates and recordings, and it explains what changed and what is next. A recycled report shows impressions, generic traffic curves, and no named work. Ask to hear three call recordings from last month. That single request separates the two very quickly.

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