How do Local Services Ads decide which Tampa contractor shows up first?

Local Services Ads rank on review count and rating, proximity to the searcher, how fast you respond to leads, your weekly budget, and your record of complaints. Answering the phone matters more than most contractors expect, because missed and unanswered LSA calls push your listing down.

Bad leads can be disputed inside the LSA dashboard for reasons like wrong service, outside your service area, spam, or a caller who never intended to hire. File disputes inside the allowed window, keep the reason specific, and expect a credit rather than a cash refund. Contractors who never dispute end up paying for junk and reporting a cost per lead that is not real.

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